There is a story about a man in Africa who had a large piece of land. He heard people were getting rich by selling diamonds. He decided to sell his "worthless" piece of land and go look elsewhere for diamonds.
As the new owner walked around his land, he saw unfamiliar stones. He picked one up and placed it in his hut. Years later, a friend of the new owner came to visit and saw this stone. The visitor inquired about where the stone had been found. The landowner told him about the unfamiliar stones on the land. The visitor knew the unfamiliar stones were diamonds. This land had the largest amount of diamond ever discovered. The first landowner never found diamonds where he went after selling his land regretted not exploring what, for years, had been available to him.

There are times when we feel that our talents, gifts or experiences don’t provide us with the life we want. We think, if only we had such-and-such, life would be better. People leave towns for better ones. We leave jobs. Unfortunately, some people leave their loved ones in search of better relationships elsewhere.

It is not unusual for people to even ignore the potential they have, while searching and laboring for something that may not materialize.

In one my articles I stated, "Our diamonds are not out there somewhere, they are within us. We need to explore and excavate them, then put them to use."

  1. Come to terms with your past. What has stopped you from living up to your potential? What are the things you wish you could be doing but you’re not doing right now because of your past?

  2. Dig for the diamond within. What skills, gifts and experiences do you have that you can use right away in order to grow spiritually, professionally and personally? What do you do with such passion that you can do it without monetary return? How do you spend your days? When the day is over, is there something about which you can say, “I am looking forward to tomorrow to do it over again?"

  3. Time out! Get to a quiet place and ask yourself what really matters in your life. What's worth devoting your time, efforts and resources?

  4. Develop a road map. Set goals that are clear, attainable, measurable and have time considerations. Set goals that can get you to dig and use the "diamond in your backyard."

  5. Recruit helpers. Share your goals with those people who believe in you and will encourage you to dig your "diamond" even when they can't see your "tools." The key is to look and listen to what they are saying and ask lots of questions.

  6. Be honest. There is unimaginable power in being honest with oneself. It's honesty that leads you to humble yourself and be teachable by others.

  7. Be patient. There is no drive-through to personal success. Dig and dig…it is the digging process that makes the rewards enjoyable.

  8. Have faith. Believing what eyes can't see maintains your determination to dig deeper and wider until the diamond is brought to the surface.

  9. Just don’t quit. Period!


Ian galloped onto the national college football stage in 2006 when he ran for 242 yards and five touchdowns in Boise State's 42-14 blowout win over the PAC 10's Oregon State Beavers in a nationally televised game on ESPN. He led the nation that year in rushing touchdowns with 25 scores and led his team to an undefeated 13-0 season and a heart-stopping Fiesta Bowl win in what many call the greatest college football game of all time.

Ian and Dr. Vincent Kituku, who has been the motivational speaker for the Broncos football team for years, have been friends since Ian was a freshman.

Mr. Johnson hopes to express his gratitude to the great people who have supported him as a student and player. He said, “I arrived in Idaho knowing no one and I was immediately made welcome by so many kind people. They made me feel at home.” With his signature smile and positive attitude, he said, “I want to help young people and those in workplaces live up to their potential.”

Mr. Johnson will be speaking to schools, corporations, churches and associations on turning dreams to reality, winning as a team, making the right choices and overcoming challenges. “When I heard Ian speak at the annual dinner for Optimist volunteers a couple of years ago,” said Dr. Kituku, “I was moved and impressed by this young man’s insights and his ability to communicate with clarity and humility. I know his words will inspire, challenge and equip thousands to reach new heights of growth, whether in their professional or personal goals.”

Ian has presented to organizations such as the National Army Guard, numerous schools, non profit organizations and corporations. To book Ian Johnson for your company’s event or school assembly or to speak at your church, call (208) 376-8724 or email


M.B.W.A in business is Managing By Walking Around. Funny, but MBWA in Swahili means dog. A dog knows its environment. In leading, your understanding of your employees’ strengths and challenges is what will give your organization or department cutting edge advantage. It boils down to a simple strategy: motivating individuals to stay focused and produce results as a team.
  1. Stay in touch with your people. Show up when they are doing what is expected or better, and acknowledge their performance immediately.

  2. Accept the fact that you are their role model. They look up to you. You set the example and the standards to be followed.

  3. Build their confidence by letting them know that their contribution matters.

  4. Stay positive consistently to keep everyone focused on your organization’s vision. Your enthusiasm is transferable and so is the lack thereof.

  5. Small talk won’t get you anywhere. When negative issues arise, address them immediately and lay out, from a positive perspective, what must be done, when it must be done and by whom. Have a follow up plan.

  6. Don’t be concern about of slow progress. Break each project into easy-to-understand and undertake steps. Chinese wisdom has it that, “the only thing to be afraid of is standing still.”

  7. Small successes are the bedrock upon which to build great success.

  8. BONUS
    Make these practices predictable.


  1. The circumstances that surround a man’s life are not really important. It is how the man responds to the circumstance that is important. His response is the ultimate determining factor between success and failure.

    - Booker T. Washington

  2. Blessed are the flexible for they shall not be bent out of shape.

    - Source Unknown

  3. The world hates change, yet it is the only thing that has brought progress.

    - Charles Kettering

  4. Change is inevitable, except from a vending machine.

    -  Bumper Sticker

  5. The most effective way to cope with change is to help create it.

    - L. W. Lynett

May 26th - 5:30 p.m. - 9:00 p.m. (Thursday)
May 27th - 5:00 p.m. - 9:00 p.m. (Friday)
May 28th - 8:00 a.m. 3:30 p.m. (Saturday)
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Meridian, ID

If I went back to college again, I’d concentrate on two areas: learning to write and to speak before an audience. Nothing in life is more important than the ability to communicate effectively.

- Gerald R. Ford. U.S. President.
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Native of Kenya, Africa, and resident of Idaho since 1992, Vincent has been a featured speaker and trainer at numerous Real Estate conferences and training programs. An award winning speaker and writer, he is one of the less than 7% of all professional speakers to earn a CSP (Certified Speaking Professional), the highest award for professional speakers. Dr. Kituku has worked with championship sports teams and trained leaders on how to inspire productivity all the time. What sets Vincent apart is his ability to weave life experiences in Africa with corporate America and culture in providing solutions for personal and professional growth.

Dr. Vincent Muli Wa Kituku is known as a research-based motivational speaker. He presents motivational keynotes and training programs on leadership, employee motivation, overcoming buffaloes at work (change), customer service and living and working with cultural differences. Vincent is the founder and president of Kituku & Associates, LLC, a business that is dedicated to developing leaders and employees in business and in life.

What has set Dr. Kituku apart is the ability to use his experience in research to evaluate/assess client needs and then tailor his keynotes/training presentation to meet their objectives. Harold G. Delamarter, President/CEO, Prestige Care Inc. said, "Before the Retreat, Dr. Kituku gained as much information as possible about our company and the industry we are involved in. He made telephone calls to management team members to tailor his seminar very closely to the needs of our employees and the circumstances they face each day in the present economy. Dr. Kituku was so widely received in July, the decision was made to ask him to return to again present to our company in October."

Vincent's clients list includes Cisco Systems, Micron, Hewlett Packard, Genworth Financial, US Fish and Wildlife, US Air Force, Women Council of Realtors and National Association of Mental Health. He has been the motivational speaker for the successful Boise State Football Team since 1998. Dr. Kituku works have been featured by numerous publications including the Presentations Magazine, SkyWest Magazine, National Speakers Association Magazine and many newspapers which publish his weekly columns. Vincent holds the Certified Speaking Professional designation that is earned by fewer than 7% of all speakers worldwide.


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